AI optimization for online stores

Get found, recommended and bought by AI

Buying is moving from Google to AI. The store whose product data is machine-readable gets the recommendation and the sale — the rest disappear. We get your data in shape and build agentic buying on top of it. Start by seeing what your store looks like to an AI right now.

No signup · works on every platform · 30s

Why this matters now

AI is becoming the new storefront

Your customers no longer open ten tabs and compare for themselves. They ask ChatGPT, Claude or Perplexity: “best winter jacket for real cold, under 200 euros” — and get one ready answer. More and more, they also let the AI complete the order.

That changes everything. An AI only shows the stores it understands. If your product data isn't machine-readable, you're not in the answer — and you lose the sale before the customer ever sees your site. This is no longer about ranking for blue links; it's about whether you are the one recommendation the AI gives.

See your store through an AI's eyes

To an AI, most stores' product data is nearly empty

To a human a product page looks good: photos, copy, reviews. But an AI doesn't read the page the way you do — it reads the structured data underneath. On most stores that's a name and a price at best.

If the data just says “jacket, €149”, the AI can't tell who it's for, when to use it, or why it beats the next one. It can't recommend what it can't understand. This is exactly what the free audit scores — it shows where your data falls short and why AI passes you by.

What we do

Three layers — and each one is won in the data

1 · Getting found

The AI finds you

An AI doesn't see your homepage, images or banners — it reads structured data. Without machine-readable product data, a sitemap and crawler access you're invisible to AI, even when the page looks fine to a human.

2 · Getting recommended

The AI recommends you specifically

Being visible isn't enough. You only reach the recommendation if your data answers what the customer asked: who it's for, the situation, why yours. This is where most stores lose — and where it's won.

3 · Getting bought

The customer's AI buys

The next step: the customer's own AI places the order. An agentic checkout where a human approves payment on the store's own provider (EU/SCA). Proven on real orders — few others do this.

At the core — the data layer

We build a data layer richer than the page

First the foundation: complete structured product data — brand, GTIN, price, availability, reviews — in a form every AI and search engine reads directly. This gets you found.

Then the layer that decides it: contextual data that answers the questions a buyer actually asks an AI. Material, sizing, use case, who it suits, how it compares. This data doesn't show on the page or clutter the design — it's for the machine, and it's what lifts you into the recommendation.

This is not keyword stuffing or hidden spam text (an old trick that backfires). It's structured data, and it's the core of everything we do — an agent is only as good as the data it stands on.

A shopping assistant on your site

A salesperson that never sleeps — your site's own AI

On your store we build an AI assistant that asks the shopper's need, recommends the right product from your product data and guides them to buy — and can take payment right in the chat.

The same data layer that makes you visible in AI makes this assistant accurate: it knows your products' context — who, when, why — instead of guessing. Not a generic chatbot, but a salesperson who knows your catalog.

The store's own AI assistant recommends the right product from the data
The assistant recommends the right product from the data and moves to purchase — in the same conversation.
The differentiator — agentic commerce

AI doesn't just find your store — it buys from it

Beyond your on-site assistant we build a connector through which the customer's own ChatGPT or Claude can find the product, assemble the order and start the payment — without the customer browsing your site at all.

The agent doesn't pay itself — a human approves the payment with their own strong authentication (bank login, a mobile wallet, 3-D Secure) on the store's own provider. In the EU this is the only legally sound way (PSD2/SCA), and it's payment-agnostic: you keep the checkout you already trust, we bring it within reach of an AI agent.

Proven — we don't promise what we haven't shown

Real orders — and Anthropic, Visa and Mastercard shipped the same model

We took agentic checkout end to end on real orders with Finnish payment methods — a human approved every payment on the store's own provider. The proof, with screenshots, is below.

You're not out on a limb here. Anthropic, with Visa and Mastercard, shipped a commerce-agent blueprint on exactly the same model: the store keeps its own checkout, payment runs on the merchant's own provider, and product data is the moat. The blueprint leaves the merchant the data layer and the EU checkout — which we build.

Agentic checkout page — a human approves the payment
Done for you

You don't manage a tool — you get the outcome

  • Free audit. See your score and biggest gaps in 30 seconds. The starting point.
  • Data layer built. Machine-readable, contextual product data across your whole catalog — you get found and recommended.
  • On-site shopping assistant. An AI salesperson that recommends the right product from the data and guides the purchase.
  • Ongoing measurement. We track whether you're cited in AI answers and improve in a loop — not a one-time fix.
  • Agent layer (optional). A connector + MCP, an EU-correct checkout on the store's own provider.

Works on any platform with an open commerce API — WooCommerce, Shopify, MyCashflow, Vilkas, Finqu, Magento and more. We don't change your payment provider and we don't touch your checkout. We start from the data, because an agent is only as good as the data — and that's our edge.

Start by testing — it's free

You'll see a score and the biggest gaps in 30 seconds. Want to go through them with me and get the data layer in shape? Book 30 minutes and we'll run the real buying queries and see where you stand against your competitors.

No signup · works on every platform · 30s